Glossary
Clear explanations of key terms related to app building, design, development, and digital products.
115 terms
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A/B TestingA/B testing is a method of comparing two versions of an app screen,…AccessibilityAccessibility in mobile apps is the practice of designing and…Ad MonetizationAd monetization is a mobile app monetization strategy that allows app…Adaptive DesignAdaptive design is an approach to app and interface design in which…AI App BuilderAn AI app builder is a platform that combines app development tools with…AI Content GenerationAI content generation is the use of artificial intelligence to…Analytics DashboardAn analytics dashboard is a visual interface that displays key data and…AndroidAndroid is a mobile operating system developed by Google and used on…Android AppAn Android app is a mobile application designed to run on devices that…Android App Bundle (AAB)An Android App Bundle (AAB) is a publishing format used for Android…Android Package (APK)An Android Package, commonly known as an APK, is a file format used to…API (Application Programming Interface)An API, or Application Programming Interface, is a set of rules and…API IntegrationAPI integration is the process of connecting an application with…App AnalyticsApp analytics is the process of collecting, measuring, and analyzing…App BrandingApp branding is the process of adapting a mobile application’s visual…App BuilderAn app builder is a software platform that simplifies the process of…App DevelopmentApp development is the process of planning, designing, building,…App IconAn app icon is a visual symbol that represents a mobile application on a…App InterfaceAn app interface is the visual and interactive part of a mobile…App ListingAn app listing is the public page of a mobile application in an app store…App MaintenanceApp maintenance is the ongoing process of keeping a mobile application…App MonetizationApp monetization is the process of generating revenue from a mobile…App NavigationApp navigation is the system that allows users to move between screens,…App OptimizationApp optimization is the process of improving a mobile application to…App PrototypeAn app prototype is an early version or interactive model of a mobile…App PublishingApp publishing is the process of preparing and releasing a mobile…App ReleaseAn app release is a specific version of a mobile application that is…App ScreenAn app screen is an individual view or page within a mobile application…App StoreThe App Store is Apple’s official digital distribution platform for…App Store ConnectApp Store Connect is Apple’s platform for managing applications…App Store Optimization (ASO)App Store Optimization (ASO) is the process of improving an app’s…App Store ReviewApp Store Review is Apple’s evaluation process for applications…App TemplateAn app template is a pre-designed structure for creating a mobile…App TestingApp testing is the process of checking a mobile application to make sure…App UpdateAn app update is a new or modified version of a mobile application…ApplicationAn application, or app, is a software program designed to help users…Application LifecycleThe application lifecycle is the complete sequence of stages a…Appointment SchedulingAppointment scheduling is the process of allowing users to select and…Artificial Intelligence (AI)Artificial intelligence (AI) is technology that enables software…AuthenticationAuthentication is the process of verifying a user’s identity before…AuthorizationAuthorization is the process of determining what an authenticated…AutomationAutomation is the use of technology to perform tasks, actions, or…
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BackendA backend is the part of an application that operates behind the user…Booking AppA booking app is a mobile application that allows customers to schedule…Booking SystemA booking system is software that allows businesses to manage…Bug TestingBug testing is the process of checking an application for errors,…
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CalendarA calendar is an app feature that organizes dates, events,…Cloud ComputingCloud computing is the delivery of computing resources and services…Cloud DatabaseA cloud database is a database that is hosted and managed using cloud…Cloud StorageCloud storage is a technology that allows data and files to be stored on…Content ManagementContent management is the process of creating, organizing, editing,…Conversion RateConversion rate is the percentage of users who complete a specific…CustomizationCustomization is the process of adapting a mobile application to the…
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Data SecurityData security is the practice of protecting digital information from…Data StorageData storage is the process of saving and maintaining digital…Data SynchronizationData synchronization is the process of keeping information…DatabaseA database is an organized collection of information that can be…Database IntegrationDatabase integration is the process of connecting an application with…Drag-and-Drop EditorA drag-and-drop editor is a visual interface that allows users to build…Dynamic ContentDynamic content is information in a mobile application that can change…
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In-App AdvertisingIn-app advertising is the display of advertisements inside a mobile…In-App PaymentAn in-app payment is a payment made directly within a mobile…IntegrationIntegration is the process of connecting a mobile application with…iOSiOS is Apple’s mobile operating system used on the iPhone.iOS AppAn iOS app is a mobile application designed to run on Apple’s iOS…
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Local StorageLocal storage is data storage that keeps information directly on a…LoginLogin is the process that allows a registered user to access an account…Low-CodeLow-code is an approach to software and app development that reduces…Low-Code DevelopmentLow-code development is an approach to creating applications with…
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Mobile AppA mobile app is a software application designed to run on smartphones,…Mobile App DesignMobile app design is the process of planning and creating the visual…Mobile App DevelopmentMobile app development is the process of planning, designing,…Mobile App PrototypeA mobile app prototype is an early interactive or visual version of a…Mobile Commerce (M-commerce)Mobile commerce, or m-commerce, is the buying and selling of products…Mobile Operating SystemA mobile operating system is the core software platform that manages a…Mobile WebsiteA mobile website is a website designed or adapted for viewing and using…MVPAn MVP, or Minimum Viable Product, is an initial version of a product…
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Native AppA native app is a mobile application built to run directly on a specific…No-CodeNo-code is an approach to software development that allows users to…No-Code App BuilderA no-code app builder is a software platform that allows users to create…No-Code DevelopmentNo-code development is an approach to creating software and…No-Code IntegrationA no-code integration is a way to connect an application with external…
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UsabilityUsability describes how easy, efficient, and intuitive a website,…Usability TestingUsability testing is a method of evaluating a website, mobile app, or…User AccountA user account is a personal profile that allows an individual to access…User EngagementUser engagement describes how actively and frequently people…User Experience (UX)User experience (UX) describes the overall experience a person has…User FlowA user flow is the sequence of steps a person follows to complete a…User Interface (UI)User interface (UI) is the visual and interactive part of a mobile…User RegistrationUser registration is the process of creating a personal account in a…User RetentionUser retention describes a mobile app’s ability to keep users…
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